IMMORTELLE CROATIA · Editorial

What is Croatian immortelle?

Croatian immortelle usually refers to Helichrysum italicum grown in Croatia. The species name describes the plant; origin must be documented separately.

Croatian immortelle usually refers to Helichrysum italicum grown in Croatia. The species name describes the plant; origin must be documented separately.

Start with the botanical name

Kew accepts Helichrysum italicum as a Mediterranean species. The Croatian name smilje is useful when speaking to growers, but a purchasing specification should use the scientific name and identify the plant material used. [1]

One plant, several ingredients

Essential oil, hydrosol and an oil macerate are not interchangeable. They result from different processes and belong in different formulations. Always ask what the supplied material actually is, rather than relying on the word immortelle alone.

What “Croatian” should mean

Ask where the plant was cultivated, where it was distilled and where the final product was made. These may be different places. Our editorial approach is to record each step rather than treating a brand’s address as proof of ingredient origin.

Sources & further reading

  1. Royal Botanic Gardens, Kew — Helichrysum italicum
  2. Immortelle Shop — About us

Sources consulted · · Read our standards

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A FUTURE CHAPTER · COMMON OWNERSHIP

Maison Immortelle.

A planned sister brand from the same founder. No Maison Immortelle products are offered here. Any future launch, recommendation or commercial relationship will be identified clearly.

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